Galvin increase their gift card AOV by 30% at 4x the industry average conversion rate.

30%
Increase to AOV
4x Avg
Conversion rate

Challenge

Grow gifting revenue and improving the digital guest experience.

Galvin approached gifting differently.

For them, it isn’t just a transaction - it’s part of the experience. A way to introduce someone to the restaurant before they’ve even walked through the door.

But that sets a higher bar. The journey has to feel as refined as the dining itself - not something that sits off to the side, disconnected from the brand.

Traditional approaches risked doing exactly that - creating a separate, functional journey that lacked the quality and consideration guests expect.

Branded membership sign up
Galvin’s digital wallet and physical membership card

The solution

A seamless, fully branded gifting experience.

Glu helped Galvin bring gifting into the heart of their brand - with a beautifully designed store, frictionless checkout, and a digital wallet that keeps everything in one place.

Guests can purchase with ease, and recipients can access and redeem their gifts effortlessly - whether planning a visit or returning for another.

The result is a more considered experience. One that begins before the booking, extends beyond the table, and gives guests a reason to come back.

This also creates a foundation for future membership and retention - enabling Galvin to build deeper relationships with their guests over time through Glu.

Galvin customer digital wallet
Galvin customer digital wallet pass